Written by kccadmin
Customers never buy because of product features. They buy because they perceive some “benefit” to those features. Unfortunately, most sales and marketing messages talk about features and let the customers try to figure out the benefits. That’s asking your customer to do your heavy lifting for you. You’ll get more customers, more quickly, if you […]
Written by kccadmin
To be successful entrepreneurs we need to be continually innovating and looking for opportunities to grow our business. But how do you find new opportunities to take your business to new markets and growth levels? Here are four ways to identify more business opportunities. 1. Listen to your potential clients and past leads When you’re […]
Written by kccadmin
The words readily come to mind, “Love the life you live, live the life you love”. While this may sound like great advice, it’s easier said than done. Everyone is passionate about something – writing, photography, traveling, coin collecting, skiing. The list is endless. One of life’s great questions is how to turn your passion […]
Written by kccadmin
Communication plays a fundamental role in all facets of business. It is therefore very important that both internal communication within your organization as well as the communication skills of your employees are effective. Effective Communication is important for the development of an organization. It is something which helps the managers to perform the basic functions of […]
Written by kccadmin
Everyone who has ever held a job has, at some point, felt the pressure of work-related stress. Any job can have stressful elements, even if you love what you do. In the short-term, you may experience pressure to meet a deadline or to fulfill a challenging obligation. But when work stress becomes chronic, it can […]
Written by kccadmin
At a time where we are conscious of our need to provide you with cutting edge services and products that are essentially relevant to the business you operate and our mutual need of one another, KCC understands the urgency that surrounds the need to afford you the opportunity to make any amendments and suggestions that […]
Written by kccadmin
You would have to write and report minutes after your business meetings. When our meetings aren’t effective, we waste valuable time figuring out what we are trying to accomplish in them. When our meeting minutes aren’t effective, we waste the time we spent in meetings. Without good meeting notes or minutes, we may not remember or recognize: What we […]
Written by kccadmin
Okay let’s not get it twisted. You really have to do some branding theory application, whatever that means. The point is you have a business that is not appealing to your customers, even though you are convinced you are offering the best services available. That must be the only reason why you are still struggling […]
Written by kccadmin
Businesses and business needs have significantly evolved overtime. There are very important variations that have arisen with respect to how customers should be treated, giving rise to the most essential debate of whether the customer really is king. Retail in today’s world does not only involve selling products. it has come to more than before, […]
Written by kccadmin
Until much after now, you are probably going to remain wowed by what the world has become with social media – the single space within which everyone has a voice and connecting with everyone else takes but a click. From the first connections that started on Facebook in 2004 through to Twitter in 2006 down […]
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