This is a hypothetical interview conducted with a customer. It is intended to provide first-hand insight into the needs and basic expectations of a customer in order to guide the provision of services. This interview is structured in a generic sense and would prove useful for any startup. P.S. It is assumed that the basic … Continue reading “IN THE EYES OF A CUSTOMER”
It is estimated that it costs a company five times more to acquire new customers than retain current ones. If you can get your customers to return for purchases every time, rest assured that you’re turning a one-time transaction into repeat business without having to work as hard or pay as much. To lock in … Continue reading “Ensuring Sustainability ~ Let Your Customers Return”
