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E-Marketing for SMEs in Africa: Prospects #1

Prospects of E-marketing for SMEs in Africa E-marketing has the capability of offering numerous benefits to SMEs in Africa. Using the research conducted by Bostanshirin (2014), the prospects that e-marketing offers to SMEs in Africa include the following:   The Mutually-Inclusive Benefits of the Different Methods of E-Marketing The individual prospects of the methods of … Continue reading “E-Marketing for SMEs in Africa: Prospects #1”

E-Marketing for SMEs in Africa: Introduction [continued…]

Introduction [continued…] In Africa, it is without a doubt that that the number of SMEs exceeds the large companies by a wide margin and also creates around 80% of the region’s employment. SMEs are also said to be responsible for driving innovation and competition in many economic sectors, establishing a new middle class and fuelling … Continue reading “E-Marketing for SMEs in Africa: Introduction [continued…]”

Savings and Investments Series: Balancing Risks With Rewards [continued]

HOW DO I BALANCE RISKS WITH REWARDS? The general rule with investment is, the greater the risk, the greater the potential reward. Before any investment, you should consider the risk and your attitude towards it. This is a personal matter, and everyone is different. Some people choose to invest only in low risk investments, while … Continue reading “Savings and Investments Series: Balancing Risks With Rewards [continued]”

Savings and Investments Series: Balancing Risks With Rewards

HOW DO I BALANCE RISKS WITH REWARDS? Risks and rewards are difficult to assess with any accuracy, and investing in any asset involves a degree of risk. But because there are so many different savings and investment products around, with a little research, you’re bound to find a product, with a risk level you feel … Continue reading “Savings and Investments Series: Balancing Risks With Rewards”

Savings and Investments Series: Investing for the Long Term

INVESTING FOR THE LONG TERM Although shares are a higher risk asset (their value could go down as well as up), investing in the stock market for the long term generally gives you a better return for your money, because any losses you suffer are recouped in time. So if you’re investing on your child’s … Continue reading “Savings and Investments Series: Investing for the Long Term”

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